Thursday, June 20, 2013

New Term Assurance Industry in UK - June 2013 : MarketResearchReports

Table of Content

Report scope and market definition

Executive Summary
The market
Standard model predicts slow premium growth
Figure 1: Forecast of total new individual term assurance premiums, at current prices – fan chart, 2007-17
Recent performance
Market factors
Greater regulation and mixed economic backdrop
Rising claims costs
Changing homeownership trends
Company, brands and innovation
A concentrated market
Figure 2: Market shares of the top five providers of individual term assurance, based on volume of new sales, 2012
Product innovation
Advertising activity
Distribution trends
The consumer
Overall penetration of life cover

Mintel’s research identifies around 3.4 million prospective life insurance customers. These are people who do not currently have a policy, but who say they might consider arranging one within the next 12 months. There is clearly good potential to expand the market by promoting simple, affordable and flexible solutions, which will appeal to these market prospects.
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